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AmbITion Roadshow with Arts Council England, South West

Thursday, July 9, 2009 from 10:00 AM to 6:00 PM (GMT)

Bristol, United Kingdom

AmbITion Roadshow with Arts Council England, South West

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AmbITion Roadshow South West Event Ended Free  
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AmbITion and Arts Council England, South West invite you to the AmbITion/Digital Opportunities Roadshow
Organisations 2.0, the RFO in the Digital Age
We would like to invite you to a day of exploration, exposition, conversation and critical thinking around the digital opportunities. This is for organisations as you think about artistic practice, organisational and audience development and business models in our digital age.

Gain practical hands on experience of the Web 2.0 environment, with hands-on sessions to inspire and provoke creative thinking on how to integrate Web 2.0 into your organisation. The Roadshow will showcase some of the most exciting models via talks, masterclasses and practical immersive sessions, and show you how to use them to their full potential. We will try to answer the following questions:
  • What technology and tools are available?
  • How do I use them?
  • Why would I want to use them - what are the benefits?
  • What does it mean for the artistic and creative process?
  • What does it mean for our management and organisational environment?
  • What role can technology play in audience development?
  • What about the future?
  • Why?
    The phrase Web 2.0 is being increasingly used, but often with little understanding of what it means. Web 2.0 offers genuine interactivity. It’s a two-way process that enables us to build communities, engage in dialogue and enrich experiences. This can include websites, YouTube, MySpace, Second Life, Facebook, mobile technologies among many others. This is not about grafting a token ‘digital’ strand to our activity, it's about changing the way we do things, as our audiences are. The good news is it doesn't need to be difficult, or expensive.
    Who?
    Chief executives, directors and senior managers of Arts Council regularly funded organisations should attend this opportunity to get thinking, get immersed and get participating with digital opportunities.
    When?
    9th July 2009
    How much will it cost?
    The event is free to the Arts Council’s regularly funded organisations.
    Where?
    Watershed, Harbourside, Bristol.

    AMBITION AGENDA - Thursday 9th July
    Chair: Claire Reddington, Director of iShed, Watershed
    10.00am Tea/Coffee
    10.20am: Get Thinking!
    Welcome from Chris Clarke, Regional Chair for Arts Council South West, who will give an overview of Arts Council England's new corporate priority strand, Digital Opportunity.
    10.35am: Introduction to the world of 2.0 by Hannah Rudman of AmbITion
    Hannah will give a speedy overview of the AmbITion project, explain the focus of the roadshow and talk about why digital development is essential for the arts sector. Explaining how changes in socio-economic and cultural behaviours affect the landscape in which we work, Hannah will show how digital developments create benefits and opportunities for any arts organisation. For more information on Hannah and her work visit: www.consultrudman.com
    11.00am: Keynote: Alex Fleetwood
    Alex Fleetwood founded Hide and Seek, the UK's first festival of social games and playful experiences. As well as Hide and Seek, Alex has produced projects including The Eternity Man, a film opera for Channel 4, and The Soho Project, an ARG for the London Games Festival. He recently produced Last Will, the prototype of a hybrid real world / online experience with Punchdrunk and HP Labs. Alex is a member of the ACE delegation to SXSWi, sits on the London artists advisory panel for Artists Taking the Lead and is a member of the Courvoisier Future 500. www.hideandseekfest.co.uk
    11.45am: Comfort Break and Coffee
    12.10pm: Case Studies: James Wooldridge, Ludus Dance
    James will present a case study of the Ludus Dance journey through digital development, the results and the lessons learnt.www.ludusdance.org
    12.45pm: Questions from the floor and debate with the mornings speakers
    1pm: Lunch & Networking.
    1.50pm: Introduction to the South West online social network and the Get Immersed! Workshops and Seminars.
    2.15 - 4.20pm Get Immersed! Workshops and Seminars:
    Parallel sessions looking at practical things you can do to turn your organisation into a Web 2.0 organisation.

    There is a choice of sessions, each session runs twice for one hour each, please choose two.
    1. Social networking & mobile networking masterclass
    An opportunity to take your first steps in to social media. A hands on short workshop looking at tagging and feeding your website effortlessly, creating a page turning on line brochure, mobile live streaming and your very own voice to text service. This is a quick glimpse in to the potential of social media, and how the web can be integrated to work for you and your organisation. For the workshop you will require: Sign up to the Amb:IT:ion digital opportunities network (You will access your profile page during the workshop); Wi-Fi enabled laptop; Mobile phone capable of text messaging. www.pcmcreative.com 25 people maximum per session.
    2. Participation 2.0 Masterclass with OurManInside
    Social technologist Christian Payne is: www.OurManInside.com He will talk about his exploits using the latest social media devices and platforms and give everyone from beginner to expert new ideas about how to get audiences and stakeholders - and even politicians - engaging with you. 50 people maximum per session
    3. Intellectual Property Advice Masterclass
    OWN-IT will give an overview of the intellectual property (IP) issues around digital content and some of the solutions. Intellectual property advice from people who know that content and live experience is the business of the arts. www.own-it.org. 25 people maximum per session.
    4. 4iP Masterclass
    Steve Manthorp is an artist, digital arts consultant and project manager. He will talk about 4iP, Channel 4 ‘s Innovation for the Public fund which aims to deliver publicly valuable content and services on digital media platforms with significant impact and in sustainable ways. Representing one of the biggest and most exciting calls-to-action for the delivery of effective, high quality, new and emergent digital media. www.manthorp.com. 25 people maximum per session.
    4:30pm Get Particpating! Twitter Masterclass and Sign Posting to Resources
    4.45pm:Question Time and Plenary
    A chance to debate with the workshop speakers, ACE and the AmbITion team about digital development and reflect on the themes of the day.
    5:15pm Closing remarks and close
    5.30pm Informal drinks and networking

    @getambition
    Follow AmbITion on twitter:
    Social Network
    The AmbITion Digital Opportunities Network South West will be launched one week before the event. It is a place for you to discuss, share collaborate on your own regional network. Watch this space to signup and join the conversation!
    Producing Digital Shorts
    AmbITion’s digital content producers will rove around gathering footage, interviews and vox pops to create short digital videos that can be accessed by all after the event
    Virtual Programme
    This will run through the day, and be available after the event
    Accommodation
    You can find Bristol hotels at Visit Bristol.

    When & Where



    Watershed Media Centre
    1 Canons Road
    Harbourside
    BS1 5TX Bristol
    United Kingdom

    Thursday, July 9, 2009 from 10:00 AM to 6:00 PM (GMT)


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    What is AmbITion Scotland?

    AmbITion Scotland is a £1m digital development programme for 2012/3 specifically designed to support individuals and organisations working in the arts, culture and heritage sectors in Scotland. It helps organisations and individuals grow in their capability, capacity, creativity and confidence to make the most of the opportunities of digital technologies.  getambition.com